🍵Finding Purpose in Tech Careers: The Explorer, the Villager, and the Healer

How to be a "purpose maximizer"

👋 Adam here. This week, I’m revisiting one of my favorite posts from the Mind the Beet Archives: my journey to discover my purpose in my career.

Since I first published this, I’ve developed this post into a 45-min interactive learning session, and it is by far the most popular session that I do with teams at various learning days. (Reach out if you’d like to book me for yours!)

People intrinsically gravitate toward those who are comfortable with their own purpose. And I find discussing purpose helps me lead a team through tough decisions and it builds trust.

So whether you are just starting your journey or looking to refine your convictions, I hope this post inspires you to think about the big question of how you are contributing to the well-being of others. It’s worth it.

“Why are you here?”

With AI forcing us to re-examine our relationship to work, this question has been top of mind in our work life – both for employees seeking motivation and managers retaining and attracting teams.  

Long-time subscribers of Mind The Beet will know that the best framework I know for these questions of motivation is Daniel Pink’s Autonomy, Mastery, and Purpose.  It’s clear, it resonates, and it makes a complex problem easier:

Folks who are not yet long-time subscribers of Mind The Beet can correct that right here: 😊

This post today is focused on the aspect of Pink’s framing that was most disrupted by changing work patterns: Purpose. If Autonomy is about contracts among systems of people and Mastery looks inwards at improving yourself, Purpose asks how you want your toils to contribute to the wellbeing of others.  

The answer to “Why are you here?” involves all three drivers (along with providing economic security to yourself and loved ones), but today’s focus makes for some of the most interesting personal conversations about motivation.

Are You Ready to Discuss Your Purpose?

Purpose is easy to ignore for the sake of other drivers of motivation, especially when you are earlier in your career or younger in life.    

My own career focused first on chasing mastery and finding a place where “I can do my best work.”   The story I tell myself is that I chose computer science and business economics in college because they were the most difficult classes my freshman year and I thrived on the challenge of it.  

This motivation for mastery – the urge to get better and the worshipping of hard problems – drove the first 10 years or so of my career, which is natural.  I’m establishing myself and at that time being “good at something” is motivating enough.  

Transitioning a career to think more about purpose is a typical evolution many people undertake as they enter their mid-career (or at least it was for me).   You could define mid-life as the transition to deeper purpose – society is clear that you should establish your mastery of something in your 20’s and 30s; it’s less clear what to do with it in your 40’s and 50’s (hence the crisis!).

A Parable About Purpose

Let’s strip away the modern trappings of technology.   Imagine you live in a simple tribe of ancient times and are deciding what to do with your life (or that you are going on a Dungeon & Dragons quest if that’s your jam).    I’ve found in my study of life and literature that there are three things pulling us in different directions: The Explorer in you, asking to see what’s over that next hill.   The Villager, who is driven to stay in the town and contribute meaningfully to the community.  And the Healer, who wants to ensure the most disadvantaged of the tribe are thriving before we move forward.

Let me dig into each animating drive a bit more:

1. The Explorer, rooted in progress. This is the part of us that finds purpose in forward-looking opportunities.   This is the part of our soul rooted in capturing the unknown and is optimistic about applying human potential to unsolved problems.   In modern times, those that optimize here are researchers & astronauts & scientists.  

2. The Villager, rooted in the symbiosis of community. This is the part of us content to be part of the great cycles that define humanity as they repeat themselves.   This spirit is animated most by how our value serves the community.   In modern times, those that optimize here are the teachers, lawyers, politicians, chefs, and athletes.

3. The Healer, rooted in the lifting up of those in need. This is the part of us that finds the most solace in helping the downtrodden.   This area is rooted in a belief that society can’t move forward until the baseline for everyone improves.   In modern times, those that optimize here are doctors, community organizers, and social service workers.

How full do you choose to make each cup?

Society needs a healthy balance between all three of these to function and you can argue whether an era needs more of one vs. the others given the challenges of the times.   As an individual, you optimize for your purpose as you tweak the harmony between these three pulls. 

Applying To Tech Careers

Many jobs naturally gravitate towards one of the three animating drives at the expense of the other two (e.g. it is hard to be a doctor without optimizing for the Healer in you.  It is hard to take an Explorer-first mindset if you are a lawyer). 

Tech jobs, however, provide a lot of flexibility across all three dimensions.  Software is, after all, eating the world – it’s typical that the dominant economic force of our times provides a diversity of purpose.  

This is why I like Daniel Pink’s framing of your career as a “purpose maximizer.”  It implies a less stressful approach to finding your purpose, one rooted in continuous discovery and growth.  It rejects the philosophy that you find your purpose first and then go out hunting for career opportunities that align with it.  

Sometimes your current position that you stumbled into enables you to find a purpose that resonates; other times some burst of inspiration about what animates you enables you to take that next career step.

My Journey with Purpose

Let me share my own journey with these three aspects of purpose.  As I reflected while creating this framework, it became apparent to me that I’ve looked for a healthy balance between all three elements, finding different sources to draw purpose from - some intellectual and some emotional.

🔭 The Explorer: Information Technology at Global Scale

Aaron Sorkin’s West Wing has a great monologue that captures this spirit of the Explorer.  I remember it vividly from when I first watched it in my college days:

This is why I spend days consuming lots of information about where the world is going, reading science fiction, and in particular am fascinated by futurist thinking. 

I’m so thankful to have been lucky enough to be part of the first 0.5% of people connected to the internet, the biggest driver of productivity and economic progress in our generation. This was the launchpad for the Explorer in me and enabled me to be part of the infotech revolution of the past two decades and I’m committed that the next 30 years will be even more beneficial. 

The work I contribute to – helping organizations large and small have the tools to collaborate with one another and improve their written work product – helps the world at large move forward in two important ways:

• Productivity Gains.  “Productivity isn’t everything, but in the long run it is almost everything. A country’s ability to improve its standard of living over time depends almost entirely on its ability to raise its output per worker.” – Paul Krugman.   The information sector – especially enterprise productivity software – is absolutely essential to the productivity gains we are seeing today.  Continuing that trend will prevent war, decrease inequality, and expand the pie for everyone.

• Helping just a tiny bit with every single global problem.   The products and services I’ve worked on have been used by scientists to cure disease, government to mediate conflicts, and researchers to find green solutions to the world’s energy problem.  I go out of my way to share these customer stories with the team when I see them.  This shallow but wide impact on some of the most defining issues of our generation is one of the coolest aspects of working on enterprise tech.  

Much of tech is a cycle, but this Explorer purpose has me seek out the trends of progress and articulate their impact on global well-being.

🏠 The Villager: Building Tech Community

“You are not a platform unless your partners make more money than you do.” – Bill Gates

Creating economic opportunity and a community for others has been an extremely animating part of my work life.   It’s a unique aspect of the job I stumbled into that I’ve come to love.   One in ten developers in the world has written code on top of the platform I work on.  Our partners make 4 times the revenue per year than we do on the product we build.  This part of my job is about stewardship: being predictable so that others can bet on us, cultivating opportunities for an ecosystem, and feeding reinforcing cycles.

A few years ago, I prepared fresh material for a bootcamp for new hires in my organization.   It’s a great excuse to get back to base principles on what we do and why.   I chose to include a 4-minute podcast recording of someone who builds apps on top of our platform.  It told of his journey getting asked to learn this technology, driving hundreds of miles to a local conference to learn more about it, meeting like-minded individuals, and then getting into blogging, podcasting, and speaking.  His best friends are now members of the community built around the products my team delivers.  

The slide at the bootcamp talking about the value of community

I find so much solace and animation in ensuring the continuity of the ecosystem that hundreds of thousands of people depend on to feed their families and grow their careers and skillset.

💖 The Healer: My Role as A Team Leader

Back to West Wing clips (can you tell how seminal the show is for Millennials like me?): Here’s a poignant example of the role managers can play in caring deeply about employees as humans:

In my twenty-year career, I have been a manager for 15 of those years.  Early on in my career, I chose to be part of “management” and carry the burden of responsibility.  

Others might fill up their yearning in this area of purpose by working for an NGO or more directly ensuring their work helps specific forms of inequality.  For me, I’ve fueled this into my work as a manager and ally to others. I define my purpose as creating an environment not only centered on business success but on one where people of all types can thrive.

It’s been a journey over those 15 years as a team leader.  Moving from feeling like a judge of talent into always being a coach.   Honing in on my belief that the future of leadership is about vulnerability, allyship, and empathy.   These pivots were intuitions much before I was able to articulate that my purpose as a manager is to contribute to the wellbeing of the team and champion hidden figures.   

The Explorer in me impacts hundreds of millions.  The Villager, hundreds of thousands.  The Healer in me is focused more locally on deep relationships and empowerment of people I can name and know.

Wrapping up

I wear many hats - tech worker, husband, father, son, writer, and community member - so this is far from a complete picture of my purpose. Mastery and autonomy have also come much more naturally to me - I’ve struggled as I’ve found the need to become more of a purpose maximizer. I’m far from complete on the journey.