As we approach the 4-year anniversary of Mind The Beet, we are ending the year with 185+ total posts, 20% yearly subscriber growth, and consistent 40%+ email open rates. The favorite part of our week is when subscribers reach out with a story or thoughts about a post or to let us know they forwarded a favorite post to their friends. Thank you!
We are deeply curious to learn more about you, our readers! It would be such a gift if you could take less than one minute to let us know your thoughts in our very first Mind The Beet reader survey:
In case you missed any, here are some of our most popular posts of 2024:
🖐️ Next Steps: Journey into Executive Coaching - by Helen H.
🎂 Celebrating 19 Years at Microsoft with 19 Lessons - by Adam H.
🎤 If you are interested in Adam or Helen speaking at an upcoming learning day, check out some of our favorite Learning Day talks. We are booking into 2025 already!
A few other fun stats about MTB:
65 of you used the Substack sharing buttons to share a post in 2024! Thank you!
Email is by far the biggest source of traffic. After that, despite investing time on LinkedIn to share, Google is our second biggest source of traffic and drives 8x the traffic to us than LinkedIn.
64% of our readership is from the United States. India is our second major source of traffic (although our statistics will not capture readership from China accurately).
21% of you also subscribe to Lenny’s Newsletter, the highest form of overlap to another Substack. Lots of Product Managers in our subscriber base!
And hey, if you’ve read this far, then you definitely should be one of the ones who take our 1-minute survey: